The Silk Roads free essay sample

The Silk Road was a significant exchange organize that built up culturally diverse exchange; individuals from Han China right to the Roman Empire were included. The Roads came around at around 200 B. C. E, and persevered for an additional 1,700 years. Extravagance merchandise, religions, ailments, food, and thoughts have developed inside that time. The Silk Road and its exchange stay steady despite the fact that its examples of cooperation have been changed through the plague and Islam, Christianity, and Buddhism. After some time, the Silk Roads’ courses spread all through Eurasia. Realms that were enormous and well off frequently exchanged merchandise, for this was generally excellent for their economy. Unquestionably, exchange accompanies the scattering of malady. Rodents that lived on vessels began the Bubonic Plague; ships conveying the malady would spread it at different quits, tainting more individuals. The Mongols added to the spread of the Black Death. Changes happened when a large number of individuals were slaughtered during the Middle Ages. We will compose a custom exposition test on The Silk Roads or then again any comparative subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Moreover, when the Roman Empire fell in the mid-fifth century, exchange was decreased along the Silk Roads. The plague was one of numerous components that changed over cooperation along the Silk Roads. Religion was an amazing change that came about through correspondence of vendors and explorers. Buddhism, Islam, and Christianity emerged and advanced over the Roads. After time, these religions turned into the most unmistakable in Eurasia. Among numerous progressions lie a couple of coherencies. The reason for the Silk Road itself alongside the products exchanged continued as before for a long time. Products, for example, silk, flavors, and money were traded and created. Thoughts, innovation, and advancement were likewise partaken simultaneously. The motivation behind the Roads was to make exchange simpler while fulfilling the economy. Generally, switch wound up being a positive outcome for countries that exchanged along the Silk Roads. From 200 B. C. E to 1450 C. E, individuals all through Eurasia were giving and acquiring materials that accelerated the improvement of human connection. In spite of changes in contaminations and religion, the first capacity and results of the Roads persevered.

Abraham Lincoln, Slavery and the Civil War Essay

White Collar Crime Essays (3494 words) - Criminology,

White Collar Crime In this paper the energizing criminal wonder known as clerical wrongdoing will be talked about. Corporate Crime and Computer Crime will be talked about in detail. Wrongdoing precaution offices, for example, the NCPC (National Crime Prevention Council) will additionally be explored. White Collar Crime The late Professor Edwin Sutherland begat the term desk wrongdoing around 1941. Sutherland characterized cushy wrongdoing as a wrongdoing submitted by an individual of decency and high social status over the span of his occupation (Siegel 337) professional wrongdoing incorporates, by method of model, such goes about as declaring bogus or deceiving publicizing, illicit misuse of workers, mislabeling of products, infringement of loads and measures resolutions, plotting to fix costs, dodging corporate charges, PC wrongdoings, etc. Desk wrongdoing is most unmistakably characterized regarding mentalities toward the individuals who submit it. These wrongdoings are deserving of law, anyway it is for the most part respected by the courts and by segments of the overall population as significantly less unforgivable than wrongdoings normally rebuffed by the courts. Different kinds of wrongdoing are hands on offenses, which are predominately wrongdoings of the under-advantaged. Cubicle violations are rebuffed far less brutally than hands on wrongdoings, which shows social orders mentalities towards the two areas of society. Clerical wrongdoing is appealing to crooks since it carries material prizes with next to zero loss of status. (Taft and England 201) For a few, office wrongdoing isn't seen as a wrongdoing by any stretch of the imagination, in light of its peaceful nature. Vicious wrongdoing has a quick and perceptible effect on its casualty which gets under the skin of the open, while clerical wrongdoing often goes undetected or is seen as a twisting of the principles. However professional wrongdoing can make the more prominent destruction. The survivor of an attack will recoup; be that as it may, the effect of a misrepresentation can last a lifetime. This is particularly evident when the older are exploited, as they have practically no expectation of restoring themselves in money related terms. In spite of the prevalent view, desk lawbreakers are cheats and the strategies used to hide their offenses are both shrewd and cunning. Disguise of the wrongdoing is consistently a goal of the guilty party, and it turns into a component of the wrongdoing itself. Since it is a shrewd type of misdirection, which is capably masked, the examination itself is frequently long and difficult to the extent demonstrating criminal goal is concerned. The offense itself might be camouflaged in a labyrinth of genuine exchanges, which are very legitimate whenever seen in disengagement; be that as it may, the combined impact is the commission of a criminal offense. From the point of view of the crook, the perfect cubicle wrongdoing is one that will never be perceived or distinguished as a criminal demonstration. (Radzinowicz 325-335) Corporate Crime Corporate wrongdoing is the sort of wrongdoing that is occupied with by people and gatherings of people who become engaged with criminal intrigues intended to improve the piece of the pie or gainfulness of their organizations. ( Siegel 338) Organizations are legitimate substances, which can be and are exposed to criminal forms. There is today little limitation on the scope of violations for which organizations might be considered capable, however an enterprise can't be detained. The most questionable issue with respect to the investigation of corporate wrongdoing spins around the subject of whether corporate wrongdoing is truly wrongdoing. Corporate authorities, lawmakers, and numerous criminologists item to the criminological investigation of corporate culpability on the strictest feeling of the word. The traditional and carefully lawful meaning of wrongdoing is that it is an act, which abuses the criminal law and is in this manner deserving of a crook court. From this point of view a criminal is one who has been indicted in a criminal court. Given these generally acknowledged thoughts of wrongdoing and hoodlums, it is contended that what is called corporate wrongdoing isn't generally wrongdoing and ought not be considered as such by either people in general or criminologists. (Hochstedler 22) It appears that now as of late society has had a developing worry about desk and corporate wrongdoing. Studies have demonstrated that the open at this point makes a decision about clerical guiltiness to be more genuine than it had been previously, individuals currently have lost trust in the individuals running significant organizations, and most American corporate officials are accepted to be exploitative. The open's anxiety with corporate wrongdoing has developed as of late, however has been obvious for quite a long while. I will utilize one of the most noteworthy corporate wrongdoing cases ever; The Ford Pinto Case to demonstrate my announcement. (Cullen/Maakestad/Cavender 43) The item risk claim and request titled Grimshaw v. Passage Motor Company is a case

Running Head Quattroporte Inc Foreign Based

Running Head Quattroporte Inc Foreign Based As administrators with the Canadian-based programming organization, Quattroporte Inc, we were accused of recognizing the most appropriate area for opening a remote based auxiliary to process deals outside of North America. Offshoring will help augment benefits for our association which is in a time of hyper development. As a major aspect of this investigation our group will be taking a gander at the locales of Ireland, Gibraltar and the Isle of Man. To investigate the appropriateness of the previously mentioned locales we will talk about issues of globalization, duty and non-levy exchange obstructions, exchange guidelines, local exchanging game plans, universal factor developments and multinationals, outside trade and hazard systems, worldwide/territorial financial variables, proficient administrations support, charges, capital stream/repatriation of benefits, IP rights, political and strategy course, and nation chance/opportunity. Choice rules will be clarified and weighed for every purview. Consequences of this examination will yield data which will advise administrative dynamic in setting up our outside based auxiliary. IRELAND Foundation After some time, Ireland has become a huge seaward ward. An undeniable individual from the European people group, it has figured out how to pull in critical global business duties through its appealing tax assessment decreases. Deceiving the West of Great Britain, having picked up freedom from the last in 1922, this English talking nation of 3.5 million (1.2 million live in Dublin) is represented by an equitably chosen parliamentary government. Populace 4.7 million Work power 2.1 million Joblessness rate 14.6% Open obligation 118% of GDP. Correspondence Ireland has a cutting edge computerized framework utilizing link and microwave radio transfer. Transportation Ireland profits by a broad system of air terminals (16), railroads (3,237 km), roadways (96,036 km), conduits (956 km), and a dealer marine (31). Government Ireland is a republic and has a parliamentary arrangement of government. The head of state is the chosen President of Ireland who serves for a 7-year term. Ireland additionally has a head administrator (called the Taoiseach) who is designated by the House of Representatives (called Dã ¡il Éireann) and afterward delegated by the president. Other than the lower house, the House of Representatives, there is additionally an upper house, the Senate (or Seanad Éireann). Ireland is an individual from the European Union and one of the first 11 nations to receive the euro as its cash in 1999â [1]â . Ireland is politically steady and their legislature is well en route to lessen arranged decreases of community workers. Economy Since 2008, Ireland has experienced a noteworthy obligation loaded bust after the Celtic Tiger blast which had been predicated on obligation and an impractical lodging bubble. In spite of the fact that they encountered a huge drop in monetary action following the 2008 budgetary emergency, the Irish government has put forth noteworthy attempts to redress the circumstance. This has incorporated the foundation of a National Asset Management Agency (NAMA) in 2009 and in all cases cuts in spendingâ [2]â . Half of the main 50 banks and 20 insurance agencies are facilitated in Ireland. In 2008 the International Financial Services Center (IFSC) speculations were proportionate to multiple times Irelands GNP. The Irish Stock Exchange has about a fourth of worldwide bonds. Tax assessment Since October 1999, every single Irish organization are at risk to Irish partnership charge (paying little mind to where they are controlled or proprietors nation of residency), they are no longer tax-exempt elements and should in this manner cover Irish enterprise charge, register with Internal Revenue Commissioners, and record yearly assessment forms. They have likewise settled a broad system of assessment bargains which incorporate the arrangement of trade of data. This makes it essential to guarantee that administration is based some place financially impartial. The accompanying three head components make Ireland stand apart as a duty havenâ [3]â : Corporate Taxation in Ireland is set at 12.5% on benefits for all exchanging organizations (non-exchanging pay is charged at 25%). A 25% corporate assessment rate identifies with automated revenue while capital additions charge is 30%. Close nonattendance of move valuing rules (wellspring of escape clauses in universal duty) lets multinationals falsely migrate their benefits from Ireland, ordinarily by means of move estimating instruments, to bring down expense or zero-charge purviews. Thusly, huge bits of multinationals benefits are shielded from Irish duty. Participation in the European Union awards Ireland political strength and uncommon access to European markets, enrollment has additionally kept it expense safe house boycotts (for example Caymen Islands and Bermuda), and numerous nations that would apply retaining charge on intrigue paid to customary duty safe houses don't have any significant bearing them to Ireland since its named inland. Associations with International Bodies Generally speaking, Irelands place inside the European Union, frail guidelines on move evaluating, and wide system of assessment bargains make it especially appealing for offshoring. For example, as indicated by an ongoing report, 60% of organizations pay no to for all intents and purposes no enterprise charge. Viable assessment rates were evaluated at 7.3% in Ireland contrasted and 37% in France and 26% in Canadaâ [4]â . This has brought about other European nations crying treachery and furthermore activated homeless person thy-neighbor strategies. They despite everything have a lot of work to improve money related transparence. Licensed innovation Protection Ireland positions seventh on the Global Intellectual Property Index (GIPI) [5] . Ireland is a precedent-based law locale with a free and effective court framework, a wide scope of legitimate assurances for the makers/proprietors of Intellectual Property Rights and the chance of acquiring liberal state award help with innovative work ventures. Isle of Man Foundation The Isle of Man is an inside self-administering reliance of the British Crown and the individuals are British residents. It isn't officially part of the United Kingdom yet is inside the British Isles. The Isle of Man has its own money the Isle of Man pound (Manx) that runs at standard with the UK pound. Douglas is the Capital city and the biggest town and the whole island is exceptionally little at 570 sq. miles. The essential language for business is English. The joblessness rate is extremely low at 2.6% and the way of life is high with a future of 80.76 years and has a low crime percentage. Populace 85,421 Work power 41,790 Joblessness rate 2% Open obligation Nil. Correspondence The Island is known to have a world-class media communications foundation and offers a full scope of administrations including voice and information interchanges. Transportation The Isle of Man is extremely little and has accordingly next to no transportation foundation. It has one air terminal, a little railroad (63 km), roadways (500 km), and a sizable shipper marine (98). Albeit 321 boats are enrolled in the Isle of Man, 223 of these are remote possessed. Government The leader of the Isle of Man Government is the Lieutenant Governor. The official head is the Chief Minister. The capital contains both the administration workplaces and the parliament chambers. (Tynwald). The Isle of Man is professed to be the most established consistently working government on the planet. It is a reliance of the Crown so can set its very own large number laws with the exception of on issues of barrier, outside undertakings and consular administrations. Isle of Man contributes monetarily to the UK for these administrations and security. Economy The Isle of Man has an extremely great reputation with respect to its monetary achievement. The Isle of Man has been a momentous monetary story in the previous three decades and has profited by 28 years of nonstop financial development as cited from an Ernst and Young Report, Isle of Man: Economic Report dated May, 2012. The GDP of  £3.2 Billion ($4.9bn US) is high for a populace of just roughly 85,000 peopleâ [6]â . The Isle of Man likewise appreciates full and free access of Industrial and Agricultural products development with the European Union under Protocol 3 of the Treaty of Succession. Isle of Man has been fruitful in enhancing its monetary base away from Agricultural to increasingly differing determination including money related administrations, aviation and data correspondence innovation (ICT). Tax collection The Isle of Man sets its own charges autonomously of the United Kingdom. The Isle of Man has no different corporate, bequest or legacy or blessing charges. Personal expense is required at generally low rates and VAT (Value included duty) is applied in a fundamentally the same as way as the UK. Organizations are dependent upon personal duty and not a different corporate expense. Annual assessment is regularly zero except if they are occupied with acquiring benefits from Isle of Man land for example rental salary or property advancement or from banking then the pace of assessment is 10%. Inhabitants of the Island settle up to 20% of their absolute salary to a limit of 120,000 in charge which has demonstrated alluring for the extremely well off. Capital additions charge is zeroâ [7]â . Since many view the Isle of Man as an assessment paradise there are sure dangers with this area. For instance the Subsidy towards VAT has been evacuated by the UK to the Island in the measure of  £200 million yearly which bigly affects their capacity to keep charges at zero. Likewise, there can be a negative implication from working out of a territory that is known to be a duty paradise. Associations with International Bodies The Isle of Man got perceived as a feature of the WTO under the United Kingdoms sanction understanding in 1997. Additionally OECD (Organization for Economic Cooperation and Development) perceives the Isle of Man as a part under the United Kingdom. Different bodies, for example, FATF, FSF and the IMF all have the Isle of Man on favorable terms with significant levels of controls and securities set up. IMF had done a deta

Dr Pepper Analysis Free Essays

People, organizations, schools, cafés Bargaining power: low, since Coke supplies a various assortment of items purchasers do to hugy affect valuing and amount. Additionally, clients create brand dependability to Coke, along these lines making it hard at purchasers to influence costs and amounts also. Providers: fasted cafés, candy machines, school grounds. We will compose a custom paper test on Dr Pepper Analysis or on the other hand any comparative point just for you Request Now Dealing power: high, since organizations can without much of a stretch give Pepsi items which fill in as fantastic substitutes. Praises: pizza, burgers, franks, chips, and so forth SOOT Strengths Weaknesses Concentrated in North America (US, Canada, Mexico where practically 70% of incomes originate from Health Craze will sting soda pop deals Opportunities Acquisitions unions Bottled water development Hispanic development in the US and Pepsin’s capacity to meet their preferences with ebb and flow product offerings (I. E. , Substrata chips) Growth In developing markets Growing purchaser wellbeing awareness will help Pepsi as It Is as of now an innovator In non-carbonated beverages with brands Storage, Aquifer, Lipton; and furthermore with solid food brands, for example, Quaker oats. Dangers Declining economy/downturn Sluggish development of carbonated beverages Coca-Cola ; other littler, progressively deft administrators Commodity cost increments, fluctuating oil costs impact creation and dispersion gas, plastic) IV) SOOT annals;s of PEPSICO Soot comprises of looking at the ebb and flow exercises of the association: its qualities and shortcomings, and afterward utilizing this and outer research information to set out the chances and dangers that exist. A. Inward Strong market position PepsiCo NAS a huge nearness on ten nibble Ana sort country showcase. Illogical, TN organization claims 25% of the non-mixed beverages market and 39% of the bite advertise. * Good monetary circumstance In 2008, PepsiCo was positioned 26th on the best 100 of the worldwide brands positioning in 2008. A similar brand esteem organization has raised PepsiCo for instance during the downturn: â€Å"Amazon, Pepsi, Audio, Panasonic, and Campbell have all flourished during a difficult year for advertising administrators. † PepsiCo most well known brands are on the whole popular and effective. On account of this reputation, PepsiCo yearly deals reach $35 billion. Rand’s Popularity of Pepsi has a wide scope of brands. These brands are more well known than the Coca Cola Company’s ones. For instance: individuals know what Lipton Teas, Tropical drinks or Traitors Tortilla Chips allude to, though: who has known about Pike, Chino r Spur? On this point, PepsiCo is unyieldingly in a solid position. * Presence PepsiCo has spread its quality in more th an 200 nations. Items from this brand are sold everywhere throughout the world. * Diversification PepsiCo brands incorporate beverages and snacks, for example, prepared to-drink refreshments, filtered water, grains, crisps or school-snacks. This wide scope of item empowers the brand to settle down in wherever of the world. Absence of capital requirements (accessibility of enormous free income) Strong market position Solid brand portfolio Strong income development Economies of scale Broader product offering Popular brand of pop * Geographical fixation PepsiCo will in general center its action in North America (US, Canada, Mexico). Practically 70% of incomes originate from this area. * Dependence on significant customers A major piece of PepsiCo deals (12%) are made to Wall-Mart, which makes a reliance provider customer. Thusly, Wall-Mart’s methodology impacts PepsiCo activities, particularly on bringing down costs. * Bad compensations PepsiCo workers are less paid than the competitors’ ones. It might adjust the employees’ greatness or efficiency: they should work for an organization that resuscitates more significant compensations for a similar Job. * High review I en item reviews are Deterrent. I en issue nerve Is Tanat ten return causes are inside: the imperfections originate from the creation, they don’t originate from transports or capacity. For instance: the salmonella case constrained PepsiCo to review $200,000 worth of pistachios in the US in 2009. Item reviews decline the last customers’ trust in the brand. It unavoidably modifies the company’s picture. B. Outer Threats * New measures for wellbeing Many occidental governments are making new guidelines and battles so as to change people’s eating conduct. Tidbits and soda pops are the first â€Å"victims† of this ideological recharging. Coca-Cola is the most noticeably terrible contender for DRP Pepper since it is all the more remarkable regarding picture and reputation. In this area, rivalry is sharp to such an extent that it affects costs and deals. * Many effective brands DRP Pepper brands are fruitful, notable and they have a decent notoriety. The items sold by the organization are still famous to people in general. A decent showcasing action keeps up the organization in a decent circumstance and presents it a decent picture. * Quest of different markets If the reality to be focused on North America is a shortcoming, let’s state this is likewise an intriguing test of market success, for instance in Russia or Asia. PepsiCo is incredible; it has enough assets to build up all around the globe. * Customer’s prosperity A significant worth, which development is connected to new guidelines on wellbeing, is the customer’s prosperity. It has become the rule of a promoting activity in the soda pops showcase. This thought offers PepsiCo the chance to expand advancement for soda pops. For sure, the more unique and innovative you are, the more effective your item will be. Step by step instructions to refer to Dr Pepper Analysis, Papers

Tips for Writing Scientific Papers

Tips for Writing Scientific Papers Among editors, I have the distinct advantage of having had a long, highly successful career as a scientific researcher, and having served as an editor and reviewer for several, high-profile scientific journals. I can tell you that there is no way to ensure, with one hundred percent certainty, that your paper is going to be accepted by any given journal.Having said this, I also must tell you that, in my career, I only have had one scientific paper which I failed to have published in a peer-reviewed scientific journal. In other words, it is important for you to realize that scientific journals WANT to publish good research. If your study has been well designed and orchestrated, irrespective of a positive or negative result, it is publishable. It is critical, therefore, not to let improper editing prevent you from having your papers accepted. What follows are a few tips, which stem from what I look for when reviewing a paper. You never know, one day I may be reviewing yours.Let me start with some very basic writing tips.While you, yourself, are editing your paper, read it out loud. This is something I always do and find extremely helpful.Never rush to submit a paper. Set yourself a pre-target date to have the paper written and edited, then let it sit a few days. Then pick it up and read it again. You will be surprised what changes you will think of.Never write and edit a paper without feedback from others. No matter how accomplished a writer you are, you are human. You cannot possibly think of everything that a group of reviewers will want to see. Nor can most writers pick up every potentially awkward phrase or sentence, every misspelling (even with spell checks, similar sounding words like there, their and there invariably become confused. I suggest that you have at least one other scientist in your field read your paper and one other scientist outside your immediate field read it. Why someone outside your field? Just remember that, quite possibly, at least one p erson reviewing your paper for the journal will have expertise somewhat distant from your own; if that reviewer cannot understand your writing, you may be sunk. Finally, I strongly suggest that you have a professional editor or another very meticulous writer read and edit it.Although you want all parts of your paper to be as strong as they can be, really, really make sure that its Methods and Materials section is meticulously written and edited, and that all data are presented clearly, both in the text and in easy-to-follow tables and figures. Rarely will a paper be rejected outright because of a weak Introduction or Discussion. The same is not true for weak Methods or Results.Now here are some specific tips for writing your Methods and Materials and your Results sections:Make sure that you have a very clearly stated primary hypothesis that is well justified by your introduction. This hypothesis should immediately follow the papers introduction and flow directly from it. Only after you have clearly stated your primary hypothesis or study objective, should you state or list your secondary hypotheses. Too often, I read papers in which every one of about ten different objectives is given equal importance. This is extremely confusing to reviewers and will lead them to believe that you never truly knew what you wanted to achieve. Also, the primary objective is the one which justifies your sample size.Make sure that it is very clear how you are going to analyze your data to meet each objective. When I am writing a research grant, the first thing I do is decide what my primary and secondary objectives are. Then I immediately sit down and plan my analysis scheme for each objective. This makes it easy later when I am doing the analysis on collected data and when I am writing a paper for submission. Most reviewers become extremely perplexed if they cannot draw a straight line between each objective and the analysis plan you have described. Make sure that none of your ob jectives is left without a clearly stated analysis plan. I find that using a matched numbering scheme for objectives and analyses can be very helpful. In other words, objective #1 will be met by using data analysis method #1, and so on.Dont forget to go back and fill in all the pertinent details that should fall between listing your objectives and describing your data analysis plan. The most frequently short-changed details in studies involving human subjects are those pertaining to subject recruitment. Describe in detail how subjects in each group (Treatment A, Treatment B, Placebo and so on) are recruited: from the clinic or from the community; randomly or consecutively; using a mailed questionnaire or by telephone using trained interviewers; and so on. Also, make sure that you list all of your inclusion and exclusion criteria. These lists are very important to reviewers.If you randomize subjects into subject groups, describe how. If subjects are blinded to treatment, describe how .Justify your sample size. A recent study of scientific papers published in the last decade found that the majority never had enough subjects to adequately answer the primary question being addressed. Because of this, current reviewers generally are very sensitive to ensuring adequate sample size. I find that this is a detail that is neglected in the majority of submissions, and such an oversight significantly weakens any paper (or grant) in which sample size is a potential issue.If your study involves the use of questionnaires, describe them and justify why you are using them. Have they been used by your research group or other researchers before? Have the questionnaires been published? Have they been scientifically validated? All of these details will strengthen your submission.Finally, avoid Tables and Figures that contain too much data. You DO NOT have to have all data both in the text and in a table or figure. Tables and Figures should be reserved for your most important data a nd/or data that are much more easily presented pictorially than in text.A scientific paper that flows well and is easy to read is much more likely to be accepted for publication than one which is disjointed, confusing and error-filled, irrespective of the scientific merit of the study described. Do not let your paper be rejected because of how it has been written. You already have worked far too hard to design your study and collect your data.

The Dynamics of Law and Relevance in the Society - 2200 Words

The Dynamics of Law and Relevance in the Society (Essay Sample) Content: The Dynamics of Law and Relevance in the SocietyNameInstitution IntroductionFrom a superficial view, the law appears to be a regulative entity, possibly responsible for the maintenance of morality. Primarily, law denotes a set of rules or regulations to which a societal setting or country ascribes. In this context, the rules regulate the actions of citizens and community members. The enactment of the law involves the imposition of penalties relevant to the offense committed. Deductively, contemporary societies live under a set of norms or regulations stipulated in constitutions and enforceable by the relevant federal or legal authorities. The study will explore the concept of law in its entirety; the research accounts for its links with society and the pertinent dynamics. The dynamics are attributable to the fact the different legislations apply to disparate situations and are subject to change. The paper will consider the essence of these dynamics and their relevanc e to the overall concept of law. The inclusion of the relationship between law and the society is also imperative as it denotes the feasibility of legal provisions and the impacts members of the society. In sum, the research aims at explaining the relevance of the law to the society including the variations and dynamics evident in its enactment. Herbert Adolphus Hart is a credible example of a legal theorist whose work illustrates the attributes related to the concept of law and justice. Background: Law as a ConceptThe depiction of law as a concept portrays it as a general idea or notion that people ascribe to in ...

Kill A Mockingbird, By Harper Lee - 1394 Words

Growing up is one of the most exciting processes that everyone will face in their life span but at the same time, it can also be one of the crudest and devastating. Children experience the world differently than adults because of the fact that most children have a blanket over their head to protect them from the dangers of the world. In their protective world, a child will most of the time only experience the joy and contentment. Once that blanket if lifted, the resentment and the unfairness will be shown. Throughout this process, many lessons are learned and the real world will be seen by the children. In Harper Lee’s To Kill a Mockingbird, Scout and Jem are each five and nine years old, and as the continues, these two children began to†¦show more content†¦But Atticus taught Scout a lesson instead. He told her that to interact with other people better, Scout needs to â€Å"consider things from his point of view until [she] can climb into his skin and walk around it .† (39 Lee) Atticus is trying to teach Scout that there is more than one view of a situation due to the fact that everyone is different. She immediately starts to try this out by walking into her brother Jem’s shoes, but fails. Over the time of around 10 chapters, Scout finally starts to understand this tip during Tom Robinson’s trial. When he gave his testimony, Scout thought â€Å"’that Mayella Ewell must be the loneliest person in the world. She was even lonelier than Boo Radley.’† (191) Scout has begun to show maturity and is walking in someone else’s shoes. She is beginning to connect to Mayella. All of this lesson has lead Scout to more mature thinking and better understanding to the thoughts of other people. Secondly, Scout learns about prejudice and how everyone should equal because humans are humans, no matter what the color of their skin is or how rich that person is. In the novel, when Scout invited Walter Cunningham to lunc h. When everyone was eating, Walter poured a generous amount of syrup on to his vegetables, and Scout started to judge Walter. When Calpurnia called Scout out to discuss about this issue, Scout told

Workplace Diversity Of The Workplace - 965 Words

Job’s face many struggles and challenges each and every day. Workplace diversity is something which is being talked about the most here lately. Out breaks of minimum wage, sexualities, gender, and even your skin color affects what diversity a business would want. Within the business, the professional level is set pretty high due to the superior designers making us able to dress well fashioned. When people step into a business they do not want someone that is going to walk in with a t-shirt and gym shorts, they would rather them be in dress pants and a nice dress shirt with fashionable shoe wear. It does not have to be the top notch designer clothing, just something which doesn’t scream â€Å"I just woke up from bed.† The thing which is being most talked about these days is diversity. People who are African American, white, Hispanic, gay, lesbian, bisexual, male, or even female could feel unwanted at a higher end business. The more people are expanding their perso nalities and how much they want to be shown that anyone could do anything just as much as the next man is outrageous. Workplace diversity is becoming more intense as the years continue on and it is important to employers and employees for a number of reasons, a few of them being that it would gain mutual respect with everyone, conflict resolution would not be as much of an issue, and lastly the increased exposure due to all of the workplace diversity. Kitts 2 A diverse workforce can effect a business for theShow MoreRelatedDiversity In The Workplace. . Diversity In The Workplace990 Words   |  4 PagesDiversity in the Workplace Diversity in the workplace is imperative even though some commentators argue that too much diversity can be negative. Diversity can lead to staff feeling ‘threatened or even annoyed by persons with views and backgrounds different from their own’ (Barsoux, Strebel and Manzoni, 2010). Instead of inclusivity, diversity can end up causing conflicts, as some staff are reluctant in changing their viewpoints and are less adaptable to change. The discourse relating to diversityRead MoreWorkplace Diversity And The Workplace853 Words   |  4 PagesWorkplace Diversity Many outstanding articles, books, journals and papers have been written regarding the topic of workforce diversity. Some are relatively short papers such as Diversity in the Workplace published by the University of Florida, and seek to provide the reader with a basic understanding of what is meant by workplace diversity, as well as the potential benefits to both employers and employees alike. Other resources can be significantly more in-depth and explore subtopics of workplaceRead MoreDiversity At Workplace Diversity Within The Workplace3281 Words   |  14 Pages1.0 Diversity at workplace Diversity is a very extensive subject and can be in any genre or class; it is difficult to categorize because of its complex nature. According to Res (2012), diversity can be represented as a variety of human aspects pertaining to different societies and cultures in the workforce or can be explained tolerating the differences. On the contrary, diversity is a quest of differences among human beings in safe, positive and nurturing surroundings and moves beyond simple toleranceRead MoreThe Impact Of Workplace Diversity On The Workplace997 Words   |  4 Pages Workplace diversity is a term which describes the inclusion of people in the workplace regardless of their cultural differences such as gender, race and sexuality. Rather than disregarding them, diverse workplaces utilise these differences to widen the range of experiences and skills among their employees as stated by the Australian Breastfeeding Association (2012). Some professions, however, are more diverse than others. According to the Diversity Inclusion: Unlocking Global Potential - GlobalRead MoreDiversity in the Workplace964 Words   |  4 PagesRunning head: DIVERSITY IN THE WORKPLACE Abstract Select (highlight) this text and then begin typing your abstract, which should be limited to one paragraph of not more than 120 words A Survey of Organizational Culture and its Effectiveness on Managing Diversity in the Workplace Diversity in the workplace is a relatively new concept that has been attracting considerable attention from the executives of most businesses. â€Å"Ongoing demographic trends (increasing percentages of African-AmericansRead MoreWorkplace Diversity Within The Workplace865 Words   |  4 Pagesmarket today is workplace diversity. Workplace diversity is defined as all characteristics and experiences that defined each employee as individuals, but it can also be misunderstood as discrimination against employees. Diversity can include race, ethnicity, sex, religion, disability and sexual orientation discrimination. One reason why workplace diversity is important is because when you respect your employees productivity rate rises and many companies do not know that. A diverse workplace targets toRead MoreThe Diversity At The Workplace747 Words   |  3 PagesThomas (1992) entails the diversity at workplace in terms of all ancestry, ethnicity, age, gender, race, educational background, sexual orientation, marital status, religious belief, income, geographic location and work experience. The mobility in human resource trend is em erging within the competitive market that requires more strategic role on account of human resource management. Organizations may fall in dire consequences of outplaying by other competitors in strategic employment. Nowadays, workforceRead MoreWorkplace Diversity Within The Workplace1322 Words   |  6 Pagespast decade, diversity in the workplace has become one of the most frequently discussed topics in management groups or circles, while interested academically in the actual prospective of workplace diversity has remained limited. To be successful in managing diversity in the workplace first one must understand it from a personal perspective. To be able to derive knowledge and strength from one’s differences shows deep faces in character. A book I read in high school defined diversity as â€Å"the mosaicRead MoreDiversity in the Workplace5680 Words   |  23 PagesSURFACE LEVEL DIVERSITY, DEEP LEVEL DIVERSITY, AND ORGANIZATIONAL COMPETITIVENESS ABSTRACT Surface level diversity is the mixture of people who differentiate by sex, race or ethnicity, and the observably physically disabled. These differences typically cannot be changed and are easy to measure because they are visual. Deep level diversity are differences such as personality and attitudes that can be communicated through verbal and nonverbal behaviors. Diversity can be affiliated with socio-economicRead MoreDiversity in the Workplace1096 Words   |  5 PagesRunning head: DIVERSITY IN THE WORKPLACE Diversity in the Workplace Amber Barger ORG536 – Contemporary Business Writing and Communication Colorado State University –Global Campus Dr. Phillip Jackson November 26, 2013 DIVERSITY IN THE WORKPLACE As companies start to regain their footing after the recent economic downturn, 2 factors such as the rising number of immigrants, mergers of large corporations, the popular use of temporary workers and the increasing globalization of business,

The Media Affects On Police - 2002 Words

Media Affects On Police Josh Erwin Georgia Gwinnett College There are multiple issues the criminal justice system faces on a daily basis. One of the most recent issues the system faces is the outlook the public has on police officers. As you could imagine police and public relations are very important due to the fact that the police in all actuality work for the people. The police must preserve the rights of all individuals good and bad and without community relations it fosters mistrust, hostility, and ultimately produces anarchy. Unfortunately, in today’s world a police officer is not allowed to make any mistake and is expected to make the right decision in a split second life and death situation. Society views police officers as a†¦show more content†¦The use of less lethal alternatives are not always an option in all situations, and people who have no experience in law enforcement are sometimes unable understand why this is. The relationship between fear of crime, punitive attitudes, and perceived police effectiveness is discussed in the Journal of Criminal Justice and Popular Culture. The article states the public knowledge of crime and justice is largely derived from the media. This statement could not be more true (Dowler, 2003). Society only knows what it is told and very few people actually do their own research other than watching the nightly local news. People watch movies and TV shows and assume what police do which can cause some major issues. The relationship between coverage of violent crime and a general fear amongst the population is studied as well. The study showed that the crime and violence portrayed on TV is actually much higher than the actual statistical data of crimes committed (Dowler, 2003). The researchers determined that the viewer internalizes the information seen on TV and truly believe that the crime portrayed is real. The effect of local news is shown to be higher for residen ts in high crime areas and those who have actually experienced victimization. The local news tells the viewers daily what is going on and the majority of the episode is violence because that is what brings viewers. If the viewers are watching the news

The Theory of Object Relations - 4032 Words

OTTO KERNBERG THE THEORY OF OBJECT RELATIONS Kernberg generally defines object relations theory as the psychoanalytic study of intrapersonal relations and how intrapsychic structures grow from internalized past relationships with others. Broadly, object relations theory could refer to a general theory of the structures of the mind influenced by interpersonal experiences. More narrowly, object relations theory is a more circumspect approach within psychoanalysis, stressing the construction of structures from internal objects – that is, self-representations linked with object-representations. I. STRUCTURE: Object An Object is a mental image of a person, a mental image colored with feelings. Kernberg’s work examines the†¦show more content†¦The ego organizing at this stage results in a consolidation of ego structures so that the child has a sense of the continuity of the self, the self being the self-image that is organized from introjections and identifications. At this stage, internalized object relations, according to Kernberg, are also organized into the representational world, which internally represents the external world. Identity formation means that early primitive identifications are replaced overtime by selective identifications in which only those aspects of the object relation that are in harmony with individual identity formation are internalized. These partial identification are of people who are loved and admired in a realistic way. III. DEVELOPMENTAL STAGES Kernberg believes that internal object relations develop into structures of id, ego and superego. Kernberg also views structure formation as a series of developmental stages. Failures in normal development can result in various forms of mental illness or psychopathology. Stage 1 The earliest stage of development covers the first month of life. Very little occurs during this period that influences the building up of personality structures. Then begins the gradual formation of undifferentiated self-representations and object-representations. Undifferentiated means that the self-representations and object-representations are fused withShow MoreRelatedAspects Of Object Relations Theory Essay1489 Words   |  6 Pagesto be examining all aspects of Object-Relations Theory. I am also going to be explaining the shortcomings of this theory. Presenting evidence that proves this theory to be strong and relevant to adolescent development into adulthood. Object Relations Theory is a theory that was developed from a therapist client relationship this theory examines the interpersonal relationships that you have and how they shape you into an adult thinker. (Scharff, D.E. 1992). This theory reflects the care that the motherRead MoreObject Relations Theory : A Theory Of Relationships1310 Words   |  6 PagesObject Relations Two Major Assumptions: Object relations theory is a theory of relationships between people particularly within a family believing that humans have a need to connect with others. More so, expressing a belief that we are driven to form relationships with others and that failure to do so successfully leads to later problems. This theory has deepened our understanding of humans and their relationships, as well as transformed social policies for example children are placed in foster homesRead MoreObject Relations Theory Essay1465 Words   |  6 PagesOBJECT RELATIONS THEORIES AND SELF PSYCHOLOGY Object Relations and Self Psychology Object relations refers to interpersonal relations 2. Object refers to that which will satisfy a need. Significant person or thing that is target of anothers feelings (drives). 3. In combination with relations, object refers to interpersonal relations and suggests inner residues of past relations shaping present relations 4. Object relations theorists investigate the early formulation and differentiationRead MoreObject Relations Theory Is A Psychodynamic Theory759 Words   |  4 PagesObject Relations Theory Object relations theory is a psychodynamic theory that observes our capability to form long-lasting attachments, and is based on our early experiences of disconnection from and connections with out primary caregivers. We internalize our initial relationship examples, which means that our first relationships make lasting impressions on us, determining how we approach future relationships. Also, object relations theory studies how people form various attitudes towards othersRead MoreObject Relations Theory From Walsh1440 Words   |  6 Pagesthat the Object Relations Theory would best apply to this client and his family. An outline of Object Relations Theory from Walsh (2013) includes its focus, origins social context, nature of the individual, and intervention goals techniques. The focus of this theory is on interpersonal relationship patterns, its origins and social context including studies of early childhood deprivation, the effects it has and an interest in the role of early relationships, also known as attachment theory. The natureRead MorePsychological Theories, Freudian, Object Relational, And The Main Components Of Attachment And Object Relations Theory1660 Words   |  7 PagesIn this paper, the author will delineate the following developmental theories, Freudian, Object Relational, and the main components found in Attachment. The main theorists that will be addressed include, Sigmund Freud, John Bowlby, Mary Ainsworth, and some work of Melanie Klein. The author will provide a detailed explanation on attachment and object relations theory and how it can be incorporated with a client who is suffering from Anorexia Nervosa and how the impact of development correlates withRead MoreComparing Fairbairn s Motivation Behind His Departure From Freud s Structural Model And Development Of Object Relation s Theory3943 Words   |  16 Pagesnd contrast Fairbairn’s motivation behind his departure from Freud’s structural model and development of object relation’s theory Introduction It is widely accepted that Sigmund Freud coined the term Psychoanalysis. Within this he derived a number of models over the period of his life to explain how the psyche operates and from where trauma originates, which subsequently led to the development of psychoanalysis. Ronald Fairbairn was a lecturer at the University of Edinburgh teaching medicineRead MoreTheories And Theories Of Counseling1051 Words   |  5 PagesTheories in counseling gives future counselors the overall view of theories and why they are important. Theories serve as a guide for counselors and give justification for treatment given. A lack of theory would make it hard for a counselor to connect with their client and know what methods to use for a specific client. Theories sets the tone of how a counselor can affect change in their client’s life. As a school counselor you would be dealing with children with different types personalities andRead MorePsychodynamic Theory1560 Words   |  7 PagesPsychodynamic Theory Debate Janice Birdsong, Melissa Johnston, and Helene Torres Psy/405 November 10, 2014 Instructor Krasner Psychodynamic Theory Debate Jung and Klein, I think for the purpose of this debate we get a quick description of your theories. Klein, let us start with you. In my theory of object relation, we focus on the importance of the mother child relationship. My theory was built on my interpretations of childhood during the first four to six months where most children beginRead MoreThe Evolution Of The Geological And Biological Science1690 Words   |  7 Pagesâ€Å"pre-formed† by an intelligent power, and are created as fixed variations on a common theme. This also required the de novo production of animals, conveniently accounted for in the Biblical creation story, and not surprisingly absent from nature. This theory of how the flora and fauna of the Earth came to be was supported in the geological science of the time, which argued for catastrophism- the idea that the present shape of the Earth is relatively fixed, and that the surface of the Earth has gone through

Cappies Reviews For Up The Down Staircase Free Essays

A young, ambitious teacher nurtures the hope of changing the lives of high schoolers by awakening their love in classic literature; however, her innocence causes her to underestimate the rowdiness of her students. Laguna Hill’s production of Up the Down Staircase is a heartwarming play that shows the growing bond between a teacher and her students. This play was made into a film in 1967. We will write a custom essay sample on Cappies Reviews For Up The Down Staircase or any similar topic only for you Order Now Sylvia Barrett is a caring young lady who becomes a teacher in a big city in the hopes of becoming â€Å"friends† with her students. Eventually, she decides to leave the school because she thinks she isn’t making of school. With her head bowed, and her hands quietly laid behind her back, Sylvia shuffles into her homeroom, gazing out at the daunting space as if it were filled with poisonous snakes. It is from this weak, almost pathetic child that Sylvia grows alongside her unruly students. As they, the â€Å"mob† turn from curious agitation to open hostility towards their oppressive English overlord, so too does Sylvia’s innocent nature become calloused with anger and frustration. It is in the wake of Alice Blake’s (Megan Crayne Beall) accident, the young girl, who’s love struck mind still had time to do the homework Ms. Sylvia assigned her, that the entire class comes together. The student’s desks, at first turned away from not only the audience, but also Sylvia, slowly turned to face her, symbolizing not only acceptance, but also a powerful unity created not by discipline or fear, but by love and respect. Sylvia’s cold-hearted nature melts away and is replaced by confidence and compassion. No longer does she stay rooted to the front of the class, allowing anger and resentment to grow within her, but she moves about, concern for the future of her students written on every expression, and detailed in all her staging. Laguna Hills’ â€Å"Up the Down Staircase† is a captivating story of one woman’s compassion triumphing over the ignorance of society. With high energy and phenomenal stage chemistry, the entire cast puts on a show to remember. How to cite Cappies Reviews For Up The Down Staircase, Papers

Business Social Research Methods

Question: Required to produce a written submission demonstrating the skills involved in the process of defining, developing, conducting and reporting a research project and creating a research proposal? Proposal will include areas such as a title page, contents page, an introduction to the topic of interest, a mini literature review, a research question /sub questions drawn from the literature review, a choice of method/s and a timeline of work and limitations? Answer: Literature Review Loan in football refers to the specific arrangement in which case a particular player is permitted to play temporarily for a club apart from the club the player is having a contract. Earlier, loan system was not frequent, but now the trend has changed (Carlisle, 2011). Liverpool has ten, Chelsa has twenty six and Arsenal has nineteen players out on loan. Loan deals may be short term as well as long term and players are loaned by other clubs die to various reason (DELANEY, 2014). It has been observed that generally, young footballers are loaned to a club in the lower leagues for gaining first team experience (Gibson, 2014). In this period, the parent club is accountable for paying the salary to the loaned player. Generally, a club chooses to loan a player when they encounter shortage in the transfer fund (Lawrence, 2014). Additionally, it has been observed that clubs take loan in order to cover suspensions and injuries of the regular players. It has been observed that the football pla yers are loaned as they are not happy or having some dispute with their current club (Simmons, 2007). It is evident that loan system significantly helps the recipient club to get a player employed as well as trained by a big club. It is considered to be a major advantage for the club availing the loan system. It has been observed that most of the big clubs take the cream of the young talented footballers for filling their academies. Short term loans have some issues. A club can loan footballer for one or two months and they do not need to make significant contribution to his wages and therefore it can achieve an unfair advantage over their rivals (Rayner, 2013). The smaller clubs or the recipient clubs identify the suspensions s well as injuries which indicate the need for strengthening their team and they do not need to commit any finances for the transaction. In this manner, the recipient club gains unfair benefits over their competitors who do not have the same squad restrictions (Williams, 2011). Loan system has significant implication for the parent club. When a club does not want to sell or transfer a player, it chooses to send the footballer out on loan so that the young footballer can get his regular football. This ensures that the value of the player is maintained. When a footballer is playing in reserve he does not get thee exposure which is gained while he is playing at the lower level (Jurejko, 2015). The footballer gets a chance to appear in the lower division that gives an opportunity to play in front of the large crowd. This was not possible if the footballer was only engaged in playing the reserve football (SHERGOLD, 2013). Additionally, it has been found that this is a test of the attitude of the footballers. It helps in testing his potential to consider this and opportunity and to utilize it. If the young footballer can perform well in those matches, the employer or the parent club would continue the contract with him. It is important for the young players to ex perience the league football. Research Aims and Objectives Research aims and objectives of this study are listed below: To analyze the concept of loan moves for young elite footballers. To assess the importance as well as effectiveness of the loan system in football. Research Question Addressing the research questions significantly helps in achieving the research objectives. The research questions of this study are given below: What are the implications of loan system for the parent club and recipient club? What is the effectiveness and importance of loan move for the young elite footballers? Research Methodology Research methodology is an indispensable aspect of research proposal and success of the research is significantly reliant upon the research methodology. It is a comprehensive approach that helps in providing clear understanding of several components of the research study (Jha, 2008). The research methodology focus on designing a research methodology that is appropriate for achieving the research aims of objectives (Adams, 2007). As it is crucial for the success of the, the researcher must be careful in determining the path of the research for the specific study. This section will illustrate the approach and design of the research along with the technique for collecting different types of data. Research Opinion Research onion is referred as the metaphor that illustrates distinct elements of a particular research study. It is a systematic approach that identifies all the essential components for addressing the research problems. The research onion has been conceptualized for elucidating various phases that is essential to undertake as each of the steps has a specific implications. Hence, the researcher needs to set off the procedure of exploration from the outer most layer of the conceptual replica. In this manner, each layer of the research onion will be addressed for reaching a firm conclusion. This conceptual replica of the research methodology is accountable for making significant contribution that structures various activities and developing effective strategies so that the research study can be guided to the right direction (Saunders, Lewis and Thornhill, 2007). Research Philosophy The first or the outer most layer of the research onion is termed as research philosophy which is associated with a set of idea or belief related to the type of thee environment. This layer is majorly responsible for justifying how the research study will be conducted. As this is the first layer, other activities and approach of the research studies are found to be significantly reliant upon the research philosophy. Two common philosophies are positivism and constructism (Walliman, 2006). This paper aims to analyze the importance as well as effectiveness of loan moves in case of the young footballers. Hence, positivism philosophy will be suitable in conducting the study in the desired direction. Research Approach Research approach is one of the most important and the second layer of the research onion. It plays a major role in determining the research pathway along with various activities of the research in order to achieve its objective. Generally researchers use either inductive or deductive approach for the exploration study. In case of inductive approach, the researcher needs to move from a specific approach in order to draw a generalized conclusion (Supino and Borer, 2012). In this case, theoretical evidences are not fund and it helps in development of a new theory on the basis of observation. In contrast, deductive approach generally focuses on development of the study on the basis of existing research study. It has been observed that positivist philosophy encourages adopting deductive approach (Welman et al., 2005). In this case, statistical and analytical tools will be utilized for analysis of the gathered information. Therefore, in this study, deductive approach is appropriate. Research Design Research design is the third layer that is accountable for determining the pathway of the study and ensuring the right direction of the paper. This research study has emphasized on analyzing the importance of the loan move for the young football players. There are three common types of research designs: descriptive explanatory and exploratory (Adams, 2007). In this paper, descriptive design has been found to be suitable for the objectives of this research study. Descriptive study assists in making significant contribution in order to analyze the outcomes of the research study by addressing the predetermined research questions. Thus, descriptive approach can satisfy the principle requirements of this study and it must be chosen (Bryman, 2008). Data Collection Method The results of the research are dependent on the collected data. The results of the study are also reliant upon the information gathered by the researcher. Hence, it is very important to collect data carefully so that those are reliable as well as relevant. This research study will require two types of data primary and secondary (Walliman, 2006). Primary Data Collection Method Primary data can be collected by conducting surveys, interviews etc. These data are directly collected by questioning the respondents so that they can express their views regarding that topic. In this study, the football club authorities and the young football players must be interviewed. It must be noted that the club authorities and football players must voluntarily take part in the interview. A set of open ended questions must be prepared (Saunders, Lewis and Thornhill, 2007). Secondary Data Collection Method Secondary data refers to the available information relevant to the topic. Theoretical frameworks, research findings of studies etc are included within the secondary data. In this study secondary data will be collected from trusted resources such as peer reviewed journal articles, trusted websites and newspaper articles (Supino and Borer, 2012). Analysis of Data The gathered data will be analyzed with the aid of various analytical tools. It is evident that the study will gather qualitative data and hence, qualitative data analysis will be helpful in analyzing the primary as well as secondary data. This technique will help in achieving the firm conclusion (Morse, 2009). Gantt Chart/ Timeline Gantt Chart helps in providing an overview of all the activities along with the time taken for completion of each task. It is a systematic presentation of the research activities that needs to be conducted within the stated time period in order to complete the study within the stipulated time. Principal Activities Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Selection of research topic and analysis of research scope Identification of secondary data sources Literature Review Description of Research Methodology Preparation of survey questions Collection of primary data Data analysis Comparison of findings Conclusion and recommendation Final submission Limitations of the Study This research study has few limitations and those are listed below: It is evident that the time period allocated for conducting study is inadequate and time constraint has reduced the scope of the study. This paper has only considered the club authorities and the young football players for gathering relevant information. Other people engaged with football and its administration may have a different perspective that is not considered in this paper. In this study the data collection mechanism has been administrated by the researcher and it may lead to social biasness. References Adams, J. (2007).Research methods for graduate business and social science students. New Delhi: SAGE Publications. Bryman, A. (2008).Social research methods. Oxford: Oxford University Press. Carlisle, J. (2011).Carlisle: The weird world of being on loan. [online] ESPN.com. Available at: https://espn.go.com/sports/soccer/news/_/columnist/carlisle_jeff/id/6932906/the-weird-world-being-loan-soccer-jeff-carlisle [Accessed 13 May 2015]. DELANEY, M. (2014).Arsenal manager Arsne Wenger slams player loan system. [online] The Independent. Available at: https://www.independent.co.uk/sport/football/premier-league/arsenal-manager-arsne-wenger-slams-player-loan-system-9241211.html [Accessed 13 May 2015]. Gibson, O. (2014).Madness of Premier League loan game. [online] BBC Sport. Available at: https://www.bbc.com/sport/0/football/29280337 [Accessed 13 May 2015]. Jha, N. (2008).Research methodology. Chandigarh: Abhishek Publications. Jurejko, J. (2015).England gets emergency loan reprieve. [online] BBC Sport. Available at: https://www.bbc.com/sport/0/football/31992432 [Accessed 13 May 2015]. Lawrence, A. (2014).Madness of Premier League loan game. [online] BBC Sport. Available at: https://www.bbc.com/sport/0/football/29280337 [Accessed 13 May 2015]. Morse, J. (2009). Mixing Qualitative Methods.Qualitative Health Research, 19(11), pp.1523-1524. Rayner, S. (2013).The Agenda: Loan system is damaging Premier League football. [online] journallive. Available at: https://www.thejournal.co.uk/sport/sport-opinion/agenda-loan-system-damaging-premier-6193862 [Accessed 13 May 2015]. Saunders, M., Lewis, P. and Thornhill, A. (2007).Research methods for business students. Harlow, England: Financial Times/Prentice Hall. SHERGOLD, A. (2013).Thought all the transfer wheeling and dealing had ended? Think again... the Emergency Loan Window has opened!. [online] Mail Online. Available at: https://www.dailymail.co.uk/sport/football/article-2274879/Football-League-loan-window-explained.html [Accessed 13 May 2015]. Simmons, R. (2007). OVERPAID ATHLETES? COMPARING AMERICAN AND EUROPEAN FOOTBALL.WorkingUSA, 10(4), pp.457-471. Supino, P. and Borer, J. (2012).Principles of research methodology. New York, NY: Springer. Walliman, N. (2006).Social research methods. London: SAGE. Welman, C., Kruger, F., Mitchell, B. and Huysamen, G. (2005).Research methodology. Cape Town: Oxford University Press. Williams, R. (2011).Football's short-team loan system is in dire need of reformation | Richard Williams. [online] the Guardian. Available at: https://www.theguardian.com/football/blog/2011/feb/22/football-loans-richard-williams [Accessed 13 May 2015].

The glass managerie Essay Example For Students

The glass managerie Essay A Dysfunctional Family Families are supposed to be there for each other and what have you. The families of today are more or less normal, but in the book The Glass Menagerie by Tennessee Williams the Wingfield family is very dysfunctional. What makes this family dysfunctional are the members of it, such as Amanda, Tom, and Laura. Amanda was a very talkative mother. Amanda Wingfield was how the book called her, A little woman of great but confused vitality clinging frantically to another time and place. (p. 5). This is very true on top of that Amanda was loquacious and always bragging about how many gentleman callers she had. By doing this Amanda made her daughter Laura feel bad. An example of such is One Sunday afternoon in Blue Mountain- your mother received seventeen gentleman callers! Why, sometimes there werent chairs enough to accommodate them all. ( i, p. 26). Tom on the other hand took care of his family. We will write a custom essay on The glass managerie specifically for you for only $16.38 $13.9/page Order now Tom Wingfield was the man of the house because his father had fallen in love with long distance and he was caring for the girls. When Amanda gets in the way or tries to make things even more difficult for Tom he decides to go out to the movies or rather drinking. Tom finally flipped at Amanda one day and told her how he felt about her and the warehouse. He said, You think Im in love with the Continental Shoemakers? You think I want to spend fifty-five years down there in that celotex interior! With fluorescent tubes! Look! Id rather somebody picked up a crowbar and battered out my brains than go back mornings! I go! Every time you come in yelling that Goddamn Rise and Shine! Rise and Shine! I say to myself How lucky dead people are! But I get up. I go! ( iii, p. 41). Laura cant really handle all that much. Laura Wingfield is Amandas daughter. She is a very shy girl who does not take a well to meeting new people. Lauras problem is she has A childhood illness that has left her crippled, one leg slightly shorter than the other, and held in a brace. (p. 5). Laura was attending Rubicams Business College. Her mother had went to the business college to see how Laura was doing and to her surprise the teacher had told Amanda, Laura was not attending anymore. She told her mother she had gotten sick in front of all her classmates and couldnt go back so shes been All sorts of places mostly in the park. ( ii, p. 32). The Wingfield family just doesnt seem normal. In conclusion, the Wingfield family is very dysfunctional in many ways. Each person in that family makes it that way too. Amanda still living in the past, Tom always going to the movies, and Laura being crippled and shy. Some things can be dealt with and some things cant. Everyone has their problems and the Wingfields are just more open about it. Words/ Pages : 545 / 24

Using Discursive Essay Sample Questions

Using Discursive Essay Sample QuestionsAn essay sample question is something that can be used in many different ways. You could use it to solve a research question. Or you could use it to prepare for an interview.When you are preparing for an interview, the essay sample question is an excellent way to make sure that you are writing an essay on the topic. If you're on a high-profile job, it's even more important to be able to present your strengths and weaknesses. The essay sample question can really help you prepare for this.In an analytical essay, it's important to have the details ready, as there will be many different parts to the article. Some of these things might include a bibliography, a summary, and the index. These all require preparation.This sort of prep work could benefit a potential employer in many ways. For example, if you get a chance to use the essay sample question to actually write a job application or resume, you could spend several minutes making sure that you di dn't miss anything and get the information on paper. If you get nervous, that brief moment in time can go a long way towards preventing future stress and failure.Another use for the essay sample question is in writing a thesis. You'll know that you're finishing the actual essay, when you've included all the sections you need. A good use for a discursive essay sample question is to just practice writing a decent one. It may seem like a lot of work at first, but eventually you'll start to find that it's not that hard to write.Once you've learned how to use the essay sample question, you can then use it in the future. For example, if you get asked to write an essay about your experiences during a conference. Now you can find that essay samples such as this one can really be of great help.Using the essay sample question as a preparation for other types of essays also helps you to be prepared for interviews, as well. In order to get a good interview, you'll need to be sure that you've do ne your research and that you know what questions they want to ask you.

Free Essays on Lockes Influence On Nietzche

In On the Genealogy of Morals, Friedrich Nietzsche uses history, etymology, and reason to attempt to explicate the origins of human social interaction. Nietzsche’s style is speculative (as all philosophy is), yet extremely convincing and challenging. Instead of merely projecting current behavior onto the past, as English psychologists in Nietzsche’s time did, he attempts to form his genealogy from the beginning of human morals, and project it onto the present. For example, in the first essay of the Genealogy, â€Å"’Good and Evil’, ‘Good and Bad’†, Nietzsche claims that the world’s current moral state is due to a massive â€Å"slave revolt† against hedonistic nobles. His grand vision of a war of morality seems almost Biblical- not entirely historically accurate, but metaphorically and broadly applicable to society. In the second essay of the Genealogy, â€Å"’Guilt’, ‘Bad Conscience’, and the Like’†, Nietzsche begins by talking about basic human characteristics, and rationally builds up to an explanation of humans’ internal conflicts. Part of this essay, as stated by its title, contains Nietzsche’s hypothesis on the origin of Guilt. Nietzsche, at the beginning of the second essay, refers to humans primitively, calling them â€Å"animals† with â€Å"the right to make promises†. (Genealogy, Second Essay, Section 1) The perspective of his account is mostly third person, taking the reader through nature’s development of the human animal. He talks about how memory and forgetfulness are both active, and related to human will. Memory is a person’s desire to make sense of his or her past, or construct a â€Å"long chain of the will†. (Genealogy, Second Essay, Section 1) According to Nietzsche, evolution caused humans to yield memory from their will. Since people have the need to understand their past in a chronological way, they also want to predict and give structure to the future- the clichà © phras... Free Essays on Locke's Influence On Nietzche Free Essays on Locke's Influence On Nietzche In On the Genealogy of Morals, Friedrich Nietzsche uses history, etymology, and reason to attempt to explicate the origins of human social interaction. Nietzsche’s style is speculative (as all philosophy is), yet extremely convincing and challenging. Instead of merely projecting current behavior onto the past, as English psychologists in Nietzsche’s time did, he attempts to form his genealogy from the beginning of human morals, and project it onto the present. For example, in the first essay of the Genealogy, â€Å"’Good and Evil’, ‘Good and Bad’†, Nietzsche claims that the world’s current moral state is due to a massive â€Å"slave revolt† against hedonistic nobles. His grand vision of a war of morality seems almost Biblical- not entirely historically accurate, but metaphorically and broadly applicable to society. In the second essay of the Genealogy, â€Å"’Guilt’, ‘Bad Conscience’, and the Like’†, Nietzsche begins by talking about basic human characteristics, and rationally builds up to an explanation of humans’ internal conflicts. Part of this essay, as stated by its title, contains Nietzsche’s hypothesis on the origin of Guilt. Nietzsche, at the beginning of the second essay, refers to humans primitively, calling them â€Å"animals† with â€Å"the right to make promises†. (Genealogy, Second Essay, Section 1) The perspective of his account is mostly third person, taking the reader through nature’s development of the human animal. He talks about how memory and forgetfulness are both active, and related to human will. Memory is a person’s desire to make sense of his or her past, or construct a â€Å"long chain of the will†. (Genealogy, Second Essay, Section 1) According to Nietzsche, evolution caused humans to yield memory from their will. Since people have the need to understand their past in a chronological way, they also want to predict and give structure to the future- the clichà © phras...

French Vocabulary Related to Soccer and the World Cup

French Vocabulary Related to Soccer and the World Cup Whether you love playing soccer or just watching games like the World Cup,   learn some French soccer terms so you can talk about the sport. Note that in the U.S., football refers to  football amà ©ricain. In most of the rest of the world, football is what Americans call soccer. French Soccer Vocabulary In French,  le  football  means soccer in English, and le foot translates as football. These and related terms are vital to know if you want to talk knowledgeably about soccer in French. Le football, le foot   soccer, footballLa Coupe du monde, le Mondial   World CupLe match game, matchLa pà ©riode halfLa mi-temps   halftimeLe temps rà ©glementaire regular time (the standard 90-minute game)es arrà ªts de jeu stoppage timeLa prolongation overtime People and Players When talking about football in French, its important to learn the French terms related to the game of soccer. Une à ©quipe teamLes Bleus  Ã‚  the Blues - French soccer teamUn footballeu  Ã‚  soccer/football playerUn joueur  Ã‚  playerUn gardien de but, goal  Ã‚  goalieUn dà ©fenseur  Ã‚  defenderUn libero  Ã‚  sweeperUn ailier  Ã‚  wingerUn avant, attaquant  Ã‚  forwardUn buteur  Ã‚  strikerUn meneur de jeu  Ã‚  playmakerUn remplaà §ant  Ã‚  substituteUn entraineur  Ã‚  coachUn arbitre  Ã‚  refereeUn juge/arbitre de touche   line judge, assistant referee Plays and Penalties Understanding soccer in French means learning the terms for plays and penalties that are an inevitable part of soccer. Un but  Ã‚  goalUn but contre son camp  Ã‚  own goalLe carton jaune  Ã‚  yellow cardLe carton rouge  Ã‚  red cardUn caviar  Ã‚  perfect passDes contestations / protestations  Ã‚  dissentUn corner  Ã‚  corner kickun coup franc, coup de pied arrà ªtà ©Ã‚  Ã‚  free kickUn coup franc direct / indirect  Ã‚  direct / indirect kickUn coup de tà ªte  Ã‚  head buttUne faute  Ã‚  foulUne faute de main  Ã‚  hand ballUne feinte  Ã‚  fake outUn grand pont  Ã‚  kick/pass around a players legsHors-jeu  Ã‚  offsideUn match nul  Ã‚  tie game, drawLe mur  Ã‚  the wallUne passe  Ã‚  passUn pà ©nalty  Ã‚  penalty kickUn petit pont  Ã‚  nutmeg, between-the-legs passLe point de pà ©nalty  Ã‚  penalty spotUne remise en jeu, une touche  Ã‚  throw inUne simulation  Ã‚  dive (fake fall)Six mà ¨tres  Ã‚  goal kickSorti  Ã‚  out of boundsLa surface de but  Ã‚  6-yard boxLa surface de rà ©paration  Ã‚  penalty boxUn tacle  Ã‚  tackleNe tà ªte  Ã‚  h eaderLa volà ©e  Ã‚  volley Equipment Equipment is a key part of French soccer, as these terms demonstrate. Le stade  Ã‚  stadiumLe terrain de jeu  Ã‚  playing field, pitchLe milieu du terrain  Ã‚  midfieldLe ballon de foot  Ã‚  soccer ball, footballLes crampons  Ã‚  cleatsLe filet  Ã‚  goal netLe maillot  Ã‚  uniform, kitLe piquet de corner  Ã‚  corner flagLe protà ¨ge-tibia  Ã‚  shin guardLe sifflet  Ã‚  whistle Verbs Soccer is a game of action, so verbs- action words- are an important part of the game. Amortir  Ã‚  to trap, controlBà ©tonner  Ã‚  to put up a strong defenseContrà ´ler le ballon  Ã‚  to control the ballDà ©border  Ã‚  to get past an opponentDribbler  Ã‚  to dribbleÊtre en position de hors-jeu  Ã‚  to be offsideExpulser  Ã‚  to send offFaire du chiquà ©Ã‚  Ã‚  to (take a) diveFaire une passe  Ã‚  to pass (the ball)Faire une tà ªte  Ã‚  to head (the ball)Faucher  Ã‚  to bring downFeinter  Ã‚  to fakeJouer la ligne de hors-jeu, jouer le hors-jeu  Ã‚  to set an offside trapMarquer (un but)  Ã‚  to score (a goal)Mener  Ã‚  to lead, be winningSauver un but/penalty  Ã‚  to save a goal/penaltyTirer  Ã‚  to shoot, kick

Japanese culture Essay Example | Topics and Well Written Essays - 1000 words - 1

Japanese culture - Essay Example They seek the support of supernatural powers for their rescue as well as for the solution of their difficulties. Thus, religion provides spiritual guidance and emotional relief to the humans. Being one of the most developed and cultivated countries of the contemporary world, the examining and exploration of ancient Japanese cultural traits and spiritual thought has always been a subject of great interest for the archaeologists, historians and anthropologists. However, researches find no solid records of the Japanese cult and culture in Paleolithic era; thus, either the indigenous Japanese of the Old Stone Age had perished away, or they had been invaded and killed by the outsiders during early Neolithic era. â€Å"Because no full skeletons have yet been found, it has been difficult for the archaeologists to make judgment about the racial character of the Old Stone Age Japanese.† (Varley 2000, 1) Since the Japanese maintained strong faith in Shinto belief during the first six ce nturies A.D., they used to seek spiritual inspiration from Kami, the main objects of worship according to the Shinto faith. Kami worship had been in vogue among the Japanese even under the Jomon and Yayoi dynasties, few centuries before the advent of both Christianity and Buddhism. Kami was not confined to one single object only; rather, it contained several natural phenomena including the Sun, which had always been a source of great inspiration and motivation for them. Thus, the earlier Japanese built shrines and temples of the Sun Goddess and used to seek her support for their worldly matters on the one hand, and for their spiritual uplift on the other. â€Å"The principal monument to the Sun Goddess is the Ise Shrine, which houses her image in the form of mirror the most precious object of the imperial regalia.† (Varley 2000, 17) The political establishment of the Japanese culture had also been laid on the foundation of their religious belief. Consequently, they considered their emperor as Deity, and there were no two opinions on this sensitive-most issue. Thus, the Japanese emperor was also one of the Kami objects according to Shinto belief. It is therefore the imperial Uji clan of Japan enjoyed the divine respect and status among the rest of Uji tribes. Consequently, the imperial Uji could select non-imperial Ujis as ministers even during sixth century A.D, and these appointed ministers were looked at with reverence provided they had been selected by the Kami. The ancient Japanese led very simple and barbarous life and maintained least familiarity with the tools; as a result, the invaders from the neighboring Asian regions overcame them and left indelible impact of their cult and culture on the Japanese. Hence, the Japanese had sought religious inspiration from the neighboring far eastern and south East Asian cultures. The Chinese civilization had been the most dominating one in this regards, and captured the spiritual structure of ancient Japan. T he findings reveal that the ancient Japanese were the followers of Shinto faith, which still prevails in the country. During pre-history to the first quarter of sixth century A.D., Shinto had been the central belief followed by Japanese, though basic customs and conventions of this period are unknown. The Shinto religion is now divided into different sects. â€Å"Shrine Shinto (Jinja Shinto) is the principle form, in existence from the beginning of Japanese history, through which others act. Folk Shinto (Minzoku Shinto) is a sub-string of this, centered on the veneration

A Short Analysis Of Articles About Teachers Essay

A Short Analysis Of Articles About Teachers - Essay Example The article highlights the importance of technology in bringing out the leadership role of teachers. The authors have used data based on the survey of well-known schools, to know how teachers and leaders collaborate to bring up the best leadership using technology.  As an educational leader, I can use this knowledge to encourage my staff to learn competencies to become teacher-leaders, who can use technology to enhance learning in their classroom settings. It is very important if we want our teachers to be able to spread learning through the most modern and sophisticated way.  Gunn, T.M., & Hollingsworth, M. (2013). The implementation and assessment of a shared 21st century learning vision: A district-based approach. Journal of Research on Technology in Education, 45(3), 201-228.  The study is based on changes that a school district went through when it conducted a professional development study focusing technological advancements in the area of learning. Teachers participated in the professional development study, and the number of hours that they had undertaken in the study showed how willing they were in embracing teaching by technology.  As an educational leader, I will use this information to start many such seminars and programs that aim at spreading awareness about teaching by technology. I would like to inform schools and teachers that teaching through technology is the greatest demand of the time. I would make my staff participate in authentic professional development courses and programs, o that they learn how to incorporate information and communication technology in their teaching process.  This study was conducted in 17 final year secondary school classes for Applied Information Technology course in Australia. The schools initially used assessment through traditional pen and paper system.

Kant Essay -- essays research papers

Isaac Newton had a new approach to the existence of space and time that contradicted that of great philosophers such as Leibniz and Descates. Newton felt that space and time are infinite and independent of the body and mind, that the bodies and minds of the world existed in space and time and even without the presence of physical bodies there still would be space and time. He stated there â€Å"are positions in space and time which are independent of the material entities† that existed in them and that the principles of empty space and time are possible. In the Prolegomena, Immanuel Kant seems to have agreed in part with Newton’s views of space and time and attempted to support Newton by presenting two forms of judgment that would maintain Newton’s thesis, these being judgments of perception and judgments of experience.   Ã‚  Ã‚  Ã‚  Ã‚  Kant first described the ability of a judgment of perception to become a judgment of experience. Judgments of perception are our own purely individual perceptions of an object or feeling and may not be the same experience as that of another persons. He states that judgments of perception are merely subjective intuitions of an object and have no objective validity. He believed that judgments of perception â€Å"require no pure concept of understanding, but only the logical connection of perception in a thinking subject.† Kant feels that for a judgment of perception to become a judgment of experience, the subjective observation of the object must be the same for all subjective perceptions thereby becoming universally true to all people, only then will the judgment becomes objectively valid and a pure concept and only then do we have an experiance. An example presented in the Prolegomena to address the difference between judgments of perception and judgments of experience also helps to understand how a judgment of perception becomes a judgment of experience through the notion of causality. The example stated is when the sun shines on a rock, the rock grows warm. This would be a judgment of perception if the statement remained as shown. We cannot say that just because the sun is shinning it caused the rock to warm. When we change the statement to the sun warms the rock, then this statement presents additional information to the original perception, that of cause. With the addition of causality, the statement becomes objecti... ...niverse does not conform to the laws of geometry. He showed that space-time may be a four-dimensional curve of space and that the fourth dimension is time itself. This new form of physics makes more sense if we assume that space and time are able to exist independent of the mind.   Ã‚  Ã‚  Ã‚  Ã‚  Even though Kant was able to base many of the laws of science in philosophy, he was not able to show that space and time are tools we use to perceive our world and could never exist themselves absent of the mind. Scientific laws must be judgments of experience and universally objective to be considered laws of science because they need to have the ability to give all observers the same experience of a phenomenon. Where Kant is wrong is his belief of space and time as dependent upon the mind. New discoveries in physics have shown that space and time must be able to exist in the absence of the mind, proving that Kant was wrong in his presumption that space and time could never exist absolutely. Science today may have its elementary basis in philosophy, but the higher principles of science, particularly that of physics, are outside the understanding and thinking of philosophy.

Appealing to Children Through Marketing Persuasion

I have chosen 3 articles from the lecture of week 10. Elliott is the author of the first reading, his article ‘Packing Fun: Analyzing Supermarket Food Messages Targeted at Children’ talks about that in recent times, food marketing for kids is often dealt with, in a constrained fashion (Elliot, 2012). This is done through the use of marketing strategies appealing to children so that young consumers consume their products. In the article of ‘In Online Games, a Path to Young Consumers’, the author Richtel mentioned that how food companies use online games to encourage children purchase their product (Richtel, 2011).Gertner emphases that mother could play the vital role in marketing for children in the article ‘Hey Mom, Is IT O. K. If These Guys Market Stuff to Us? ’ (Gertner, 2004). This essay consists of the discussion and analysis of the strategies used in order to appeal and attract child consumer base by relating personal experiences in order t o support the arguments that are made. Throughout the reading from Elliott, it mainly focused on how food packaging and foods are targeted towards children to encourage consumption (Elliot, 2012). The technique of marketing â€Å"fun† is the key strategy used in appealing to child consumers.This has led companies to apply the use of interesting and attractive packaging methods for child related-food products (Elliot, 2012). Foods that target children usually contain bright colours, cartoon/ media figures, large written text and nutritional claims in order to attract the attention of children (Elliot, 2012). Many children’s food packages used these popular colours and cartoonish font or cartoon figures because it is a powerful way to showcase the identity and characteristics of child related foods. For example, when we walking around in the Loblaws, we can easily identity where is the children’s food section.Various containers printed Mickey Mouse, Hello Kitty, o r Spongebob on the package of products in order to appeal to the child consumers. Elliott also mentions that companies would like to name their products in interesting and humorous ways in order to appeal children (Elliot, 2012). Overall, Elliot suggests that packaging is a powerful communicator, because it delivers messages from products to customers (Elliot, 2012). In terms of children’s foods, ‘Fun’ is used in connection with product characteristics in order to appeal to kids.In my opinion, I agree with author as in this journal from personal experiences as a child and their realistic examples about child behavior with the art of persuasion on children’s food containers. As Elliot declared in the article, ‘fun’ is the key thesis found in the names of children’s food with their unusual outlooks and sometimes their unusual colours (Elliot, 2012). From my personal experience, the ‘Happy Meals’ combo for kids at McDonaldâ₠¬â„¢s could be a good example to represent the strategies Elliot mentioned in the article.When I went to the McDonald’s with my 10-year-old cousin during the past summer holiday, she always pestered her parent to buy a ‘Happy Meal’ for herself. However, she almost ate nothing after her getting the ‘Happy Meal’. It’s hilarious to analyze because the only reason she wanted to get the ‘Happy Meal’ was for the free Hello Kitty toy within the combo. In addition, due to the fact the ‘Hello Kitty’ toy models changed every week during the ‘Hello Kitty’ seasonal promotion, my cousin pestered her parent bring her to McDonald’s every week in order to collect all the various ‘Hello Kitty’s and make a collection.Through this example, it showcases how child-targeted marketing for food uses ‘fun’ strategy to appeal children, and encourages children to torment their parents to buy goods. Moreover, the children-food companies use online gaming tactics to persuade children to buy their products; these tactics such as multimedia games, online quizzes and cellphone apps, as Richtel (2011) mentioned in his article. Obviously, these online strategies are more powerful than TV, because TV advertisements have limited commercial time during children’s programming. However, there are no limited times for the internet (Richtel, 2011).In terms of online games, is not only just games that could appeal children a lot, it is also a vivid advertisement to help company sell their products to children (Richtel, 2011). For intense, my cousin play the online game which is called ‘gummy bear’ first, before she actually eat the gummy bear candy for the first time. I fully agree with Richtel’s statement from the reading, he also gives out a real example of a child called Lesly. Lesly really enjoyed an online game, which is produced by a food companies in order t o reaching children in the internet age (Richtel, 2011).However in my opinion videos take children to a further level of marketing where they are connected to the game by their actions unlike television where it only demands your hearing and visual attention, while video games demand your attention to play the game. As a result, so many parents believe that online game is disrupting their efforts to improve their children’s diets. From personal experience, I had a similar shopping experience, which was influenced by my favorite online game ‘Angry birds’. ‘Angry Birds’ has become a popular mobile game in recent years.Surprisingly, in 2011, the ‘Angry birds’ moon cake launch in Hong Kong during the traditional Chinese mid-autumn festival to share with the hundreds of millions of ‘Angry Birds’ fans worldwide. As an ‘angry birds’ fan, I also want to buy this special moon cake. Upon my arrival at the store, there wer e whole bunch of people already waiting in line; most of them were young people or children with their parents. Even though the ‘Angry Birds’ moon cake is more expensive than normal moon cake, it still sold out in a flash.Throughout the readings from Gertner, he talked about the marketing campaigns for a family restaurant-Ozon. In order to draw the public awareness and generate traffic for the Ozon brand, the restaurant arrived with 4 different campaigns (Gertner, 2004). Finally, they decided to use the campaign called ‘Mom is hero’ in their strategy to appeal kids (Gertner, 2004). The reason why they decided to use this strategy is because the mother of a family plays the role of ‘gate-keeper’ when purchasing stuffs for their children (Gertner, 2004).I remembered when I was a kid I always wanted ‘Pokemon’ toys, however the only thing I could do was to beg to my mom because I didn’t have any money to purchase them. I knew on ly my mom could decide whether or not to buy it for me because she had money, and she decided what was best for me, which at the time she thought ‘Pokemon’ was a waste of money. However, when mom bought the toys after I begged to her, I would assume my mother was really nice, just like a hero to satisfy my desire.According to the reading, Ozon dedicate to create a place where children would have fun and the moms also could also feel satisfied she made her kid/kids happy (Gertner, 2004). This means that when mothers bring their children to Ozon, or buys food from Ozon, their kids will be happy and see their mom as a hero. I believe it is a very effective campaign, because it is not only focus on the marketing for children, but also focus on satisfying children’s mom. In other words, even though some products are attracting children, mothers are the true significant figure, who could finally decide the purchasing decision.In conclusion, through all these kind of ap pealing children strategies, ‘mom is hero’ is the idea that I like the most, because it can be seen as a powerful win-win strategy focused on appealing not only the children but also decision-maker of the children- their mothers. Nevertheless, with the development with technology, the packaging strategy and online game are more far-reaching in recent times. Overall, in order to promote the packaging and online game strategy, I strongly suggest that they should also combine the idea of ‘mom is hero’ as well.